About

Normal rules don’t apply…..

Iris van Herpen stands for a reciprocity between craftsmanship and 
innovation in technique and materials.
She creates a new direction of couture that combines fine handwork techniques with futuristic digital technology .

Van Herpen forces fashion to the extreme contradiction between beauty and regeneration. It is her unique way to reevaluate reality and to express and underline individuality.

The essence of van Herpen is expressing the character  and emotions of an unique 
woman and to extend the shape of the feminine body in detail. She mixes craftsmanship- using old and forgotten techniques- with 
innovation and materials inspired on the world to come.

 “For me fashion is an expression of art that is very close related to me and to my body. I see it as my expression of identity combined with desire, moods and cultural setting. 

In all my work I try to make clear that fashion is an artistic expression, showing and wearing art, and not just a functional and devoid of content or commercial tool. With my work I intend to show that fashion can certainly have an added value to the world,  that it is timeless and that its consumption can be less important then its beginning. Wearing clothing can create a very exciting and imperative form of self-expression. 'Form follows function'  is not a slogan with which I concur. On the contrary, I find that forms complement and change the body and thus the emotion. Movement, so essential to and in the body, is just as important in my work. By bringing form, structure and  materials together in a new manner, I try to suggest and realize optimal tension and movement.”

BIOGRAPHY 

Iris van Herpen (born 1984 Wamel, The Netherlands) started her own label Iris van Herpen in 2007. She  studied Fashion Design at ARTEZ (Arnhem) and did internships at Alexander McQueen in London and Claudy Jongstra in Amsterdam.

FASHION SHOWS

2011 // ' Capriole', Paris Haute Couture

2011 // 'Escapism2', Mercedes-Benz Berlin Fashion Week

2011 // 'Escapism', Paris Fashion Week- Couture

2010 //  Dutch Fashion Awards Show, Den Hague (winner of 3 Awards)

2010 // ‘Crystallization’, Amsterdam International  Fashion Week

2010 // ‘Synesthesia’, London Fashion Week

2009 // ‘Radiation Invasion’, London Fashion Week

2009 // ‘Mummification’, Amsterdam International Fashion Week

2009 // Dutch Fashion Awards show, Den Hague (winner of 1 Award)

2008 // ‘Refinery Smoke’, Amsterdam International Fashion Week

2008 // ‘Chemical Crows’, Amsterdam International Fashion Week

2008 //  Createurope Awards Show, Berlin

2008 // Philips ‘Illuminesca’ Fashion show, Amsterdam

2008 // MID_E International Show, Spain

2007 // ‘Fragile Futurity’, Amsterdam International Fashion Week

AWARDS

2010   Mercedes-Benz Dutch Fashion Awards

2010  Dutch Fashion Incubator Awards

2010  Dutch Accessory Awards

2010  Dutch Design Awards, RADO

2009  Dutch Design Awards, best product of fashion and accessory

2009  Dutch Media Awards

EXHIBITIONS

2011// Exhibition Central museum Utrecht; ' The new Craft, Iris van Herpen and her Inspiration'

2011// Exhibition Swarovski 'Transformation', flagshipstore in Vienna, Austria,

2011// Exhibition Little Black Dress',Gallery the Civic, Barnsley, UK

2011// Exhibition Selfridges department store, Judith Clark exhibition, London

2011// Exhibition Groninger Museum, Material World; art, design and fashion , Groningen

2011// Exhibition Arnhem Mode Biennale, installation , Arnhem

2011// Exhibition 'Basic Instinct'  Berlin, Germany

2011// Exhibition Harbour City Fashion&Chocolate, Hong Kong

2010 //  Exhibition Paris Fashion Week, Gallery Odile Ouzeman, Paris

2010  // MOMU Exhibition 'BLACK. Masters of  Black in Fashion & Costume ', Antwerp

2010 // Exhibiton Fashion & Architecture  ARCAM Dress designed for Benthem Crouwel Architects, Amsterdam

2010 //  Exhibition ´In your Face´ Central Museum, Utrecht

2010 // Exhibition Paris Fashion Week,  Ilan Engel Gallery, Paris

2010 // Exhibition Dutch Design Awards, Eindhoven 

2010 //  Exhibition Best of Dutch Design ,Red Dot Museum, Germany

2010 // Exhibition London Fashion Week, DUTCH CULTURAL POP-UP SPACE, London

2010 // Exhibition  ‘10xxx’  Gallery Helpuzelven, Winterswijk

2010 // Exhibition 'Haute Couture Voici Paris', Gemeentemuseum Den Hague

2009 // HARRODS launches, In-store exhibition and sales, London

2009 //  Exhibition Arnhem Mode Biënnale- SHAPE, Arnhem

2009 //  Exhibition Dutch Design Awards, Eindhoven 

2009 // Exhibition Design Museum -Design Overtime  Eureka Night, London

2009 //  Exhibition Shanghai Creative Industries Week, Shanghai 

2009 // Exhibition 'ROLLAN DIDIER MEETS IRIS VAN HERPEN ,Gallery FashionMania, Amsterdam

2008 // Exhibition 'Bridges to Fashion', Historical Museum, Rotterdam

2008 // Exhibition Galeries Lafayette, Paris

2008 // Exhibition V!P Gallery, Rotterdam

2008 // Exhibition Mememachine Gallery , Tokyo Japan

COLLABORATIONS

2011// Architect Isaie Bloch, Capriole 3D print and Central Museum Utrecht exhibition 3D top

2011// Film-maker Zach Gold, 'Basic Instinct' exhibition

2010-2011 // Hat designer Stephen Jones, Escapism Couture Collection, Paris

2010/2011// Designing Synesthesia-Dress for Björk her album cover 'Biophilia' and her sigle cover ' Crystalline'

2010// Designing Crystallization-concert piece for Joey Yung, Hong Kong

2010 // Architects Benthem Crouwel Architects, Waterdress ARCAM, Amterdam

2010 // Choreographer/dancer Nanine Linning Opera ‘Madama Butterfly’, Germany

2010/2011 // Architect Daniel Widrig, creation of 3D files, London

2009/2010/2011// Shoe brand United Nude (Rem Koolhaas) shoe creation, for the collections 'Synesthesia', ‘Crystallization’, ‘Escapism’  and 'Capriole'

2009/2010// Artist Bart Hess, material creation, ‘Radiation Invation’ collection London and ‘Escapism’ Couture collection, Paris

2009 // Choreographer/danser Nanine Linning Modern Dance ‘Synthetic Twin’, Germany

2009 // Choreographer/danser Nanine Linning Modern Dance ‘Endless song of silence, Amsterdam

2009 /2010// Hat designer Irene Bussemaker, ‘Radiation Invation’ collection London, ‘ Synesthesia ‘ collection, London  and ‘Crystallization collection’  Amsterdam